Top 5 email mistakes to avoid

Email is still for many the main method of communication within a business. And even with all the advances in technology employees are still making many of these common email mistakes.

1. Don’t use email for everything

OK, so let’s start with looking at when email isn’t the right tool. There are now so many alternatives such as instant messaging, and even speaking face to face or using the phone. So before you create that email to the guy sat next to you, think, it’s probably easier to speak for a few minutes than ping pong emails.

2. Use your subject line

We’ve covered this time and time again, but we still see poorly written short subject lines. Avoid using generic subjects such as “Intro” or “Meeting”. Instead describe the reason for the email, “Update on discussions regarding project #Patronum”. It’s also a good idea to indicate if your email is urgent within the subject.

3. Slow down

Most of us are busy, and try to fit emails in between tasks or meetings, even responding to emails during our morning commute. Responding too quickly to emails can lead to many needless mistakes from poor spelling and grammar to forgotten file attachments, we’ve even seen people emailing the wrong person. Our tip here is to keep replies short and get into email sprinting. Create two or three reminders in your calendar with 30-40 minute time slots for when you will be solely answering and responding to email.

4. Poor formatting

If your email is difficult to read, it’s unlikely to get a reply. So make sure you format your emails using correct sentences, and paragraphs. Use bullet points or numbered lists. Always use a web safe font, and stay away from bold, CAPITAL LETTERS and colours.

5. Include an email signature

This one is simple, and easy to fix. Make sure you always include your email signature in every email you send. A good email signature will include further details about you, your business and how to get in touch with you. It may also have links to your social media profiles etc.

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